Unilever koopt Talenti® Gelato & Sorbetto
Unilever heeft Talenti® Gelato & Sorbetto gekocht, het best verkopende merk verpakt Italiaans ijs in de Verenigde Staten. (Bericht alleen uitgegeven in het Engels.)
Unilever Acquires Talenti® Gelato & Sorbetto
London & Rotterdam – December 2, 2014 – Unilever today announced that it has acquired Talenti® Gelato & Sorbetto. Minneapolis-based Talenti, which was founded in 2003, has grown into the best selling packaged gelato in the United States. Talenti products are made from the finest ingredients, using artisanal methods, and packaged in a unique, clear and reusable plastic jar. Talenti is expected to have more than $120 million in turnover in 2014. Terms of the transaction were not disclosed.
With its 30 gelato and sorbetto flavors – such as Sea Salt Caramel and Sicilian Pistachio – the Talenti acquisition brings a complementary packaged gelato portfolio to Unilever’s ice cream category, alongside the company’s existing iconic brands such as Ben & Jerry’s, Breyers, Fruttare, Good Humor , Klondike, Magnum and Popsicle.
“Welcoming Talenti to the Unilever family marks another step in our North America portfolio transformation,” said Kees Kruythoff, President of Unilever North America. “The acquisition widens Unilever’s position in the fast-growing gelato market with its artisanal offerings and its clear, distinct and recyclable packaging. We are looking forward to growing and developing this fantastic brand further.”
Kevin Havelock, President Refreshment Category, Unilever, said, “Talenti’s gelatos and sorbettos complement Unilever’s iconic portfolio of packaged ice cream. As the gelato category continues to gain popularity we are excited to welcome the fast-growing Talenti brand.”
Unilever PLC (London): Adam Fisher Adam.Fisher@Unilever.com
Unilever NV (Rotterdam): Marc Potma +31 (0) 10 2174844 or
Unilever North America (Englewood Cliffs, NJ): Jaime Stein +1 201-894-7760
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Working to create a better future every day, we help people feel good, look good and get more out of life. Our portfolio includes some of the world’s best known brands, 14 of which - Knorr, Persil / Omo, Dove, Sunsilk, Hellmann’s, Surf, Lipton, Rexona / Sure, Wall’s ice cream, Lux, Flora / Becel, Rama / Blue Band, Magnum and Axe / Lynx - now generate a turnover of €1 billion or more.
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Unilever has been named sector leader of the CDP’s Forests programme for three consecutive years, and in 2014 led the list of Global Corporate Sustainability Leaders in the GlobeScan/SustainAbility annual survey - for the fourth year running. In 2014 Unilever was named in LinkedIn’s Top 3 most sought-after employers in all sectors for the second year running, and also LinkedIn’s No. 1 most sought-after FMCG employer worldwide.
For more information about Unilever and its brands, please visit www.unilever.com
For more information about Talenti, please visit www.talentigelato.com